We have just added March data to the Netflix ISP Speed Index
, our monthly update on which Internet Service Providers (ISPs) provide the best Netflix streaming experience during primetime.
This month’s rankings are a great illustration of how performance can improve when ISPs work to connect directly to Netflix. In the US, the average speed on the Comcast network for Netflix streams is up 65 percent from 1.51Mbps in January to 2.5Mbps in March
We’re also seeing early improvements on Telenor
-owned ISPs in Norway
after Telenor agreed to directly connect its network to Netflix.
We are dedicated to delivering a great streaming experience
and invest in continually improving that experience. Part of that investment is working with ISPs to make Netflix delivery easy and to avoid congestion. We see consistently better speeds for customers
served by ISPs that directly connect their network to Netflix using our Open Connect content delivery network
A few additional data points from the February update of the Netflix ISP Speed Index:
- We have expanded the ISP Speed Index with six more countries in Latin America: Costa Rica, Ecuador, Jamaica, Panama, Peru and Uruguay. Consumers there now also have a simple way to see which ISPs provide the best Netflix streaming experience. The data also allows easy country-to-country comparisons: Uruguay tops the region while Costa Rica is last of the 11 ranked nations.
- In Sweden, Com Hem has taken the top slot, unseating Own It for the first time.
The Netflix ISP Speed Index is based on data from the more than 44 million Netflix members worldwide who view over 1 billion hours of TV shows and movies streaming from Netflix each month. The listed speeds reflect the average performance of all Netflix streams on each ISP's network and are an indicator of the performance typically experienced across all users on an ISP network. A faster network generally means a better picture quality, quicker start times and fewer interruptions.
Note: the average performance is below the peak performance due to many factors including the variety of encodes Netflix uses to deliver the TV shows and movies as well as the variety of devices members use and home network conditions. These factors cancel out when comparing across ISPs.
Joris Joris Evers is part of the corporate communications team at Netflix
UPDATE: Blog was corrected at 11:45AM to reflect accurate average Comcast speed in January. It was 1.51Mpbs.
As a working mom of two little kids I couldn't imagine living without Netflix. Honestly. It was true even before I started working here. To help show other families out there how Netflix fits into your life, we've created, “This Month’s Picks for Families.’ Every month we’ll make recommendations and give you some ideas that could fit into your family’s routine that month. And we’ll also include some craft or recipe ideas, but don’t worry we’ll keep them realistic and practical.
I’ve been working at Netflix for a little more than a year and one of the stories I hear over and over is how parents love to introduce their children to characters they grew up with. I know one dad who is watching all the superhero series from the 70s and 80s with his son. He told me it’s like reliving his childhood and he gets to see the characters through his son’s eyes, which can be a pretty magical thing. It’s become their own special ritual and an easy way to have some bonding time.
And I’ve heard from a mom who started watching Bones because her daughter loved the show so much. It gave them something to do together at a time when moms and teens don’t always connect. That 1 hour on the couch has lead to meaningful conversations about what’s going on in her daughter’s life, including what she wants to study in school…turns out she wants to be like Angela and work in a lab.
Those stories give me goosies (yep, I just outed myself, I still watch American Idol). So in the spirit of the ever-popular #TBT trend, we’ve put together a list of TV shows and movies from when we were kids to share with your brood.
For your big kids:
I must admit, when I saw this craft I let out a little yelp! My daughter and I will be making some Shrinky Dinks this week.
Enjoy sharing a piece of your childhood with your kids.
Jenny McCabe is director of the Consumer PR team at Netflix (and a mom of two)
The Internet is improving lives everywhere – democratizing access to ideas, services and goods. To ensure the Internet remains humanity's most important platform for progress, net neutrality must be defended and strengthened.
The essence of net neutrality is that ISPs such as AT&T and Comcast don't restrict, influence or otherwise meddle with the choices consumers make. The traditional form of net neutrality which was recently overturned by a Verizon lawsuit is important, but insufficient.
This weak net neutrality isn't enough to protect an open, competitive Internet; a stronger form of net neutrality is required. Strong net neutrality additionally prevents ISPs from charging a toll for interconnection to services like Netflix, YouTube, or Skype, or intermediaries such as Cogent, Akamai or Level 3, to deliver the services and data requested by ISP residential subscribers. Instead, they must provide sufficient access to their network without charge.
Some major ISPs, like Cablevision, already practice strong net neutrality and for their broadband subscribers, the quality of Netflix and other streaming services is outstanding. But on other big ISPs, due to a lack of sufficient interconnectivity, Netflix performance has been constrained, subjecting consumers who pay a lot of money for high-speed Internet to high buffering rates, long wait times and poor video quality. A recent Wall Street Journal article
chronicled this degradation using our public data
Once Netflix agrees to pay the ISP interconnection fees, however, sufficient capacity is made available and high quality service for consumers is restored. If this kind of leverage is effective against Netflix, which is pretty large, imagine the plight of smaller services today and in the future. Roughly the same arbitrary tax is demanded from the intermediaries such as Cogent and Level 3, who supply millions of websites with connectivity, leading to a poor consumer experience
Without strong net neutrality, big ISPs can demand potentially escalating fees for the interconnection required to deliver high quality service. The big ISPs can make these demands -- driving up costs and prices for everyone else -- because of their market position. For any given U.S. household, there is often only one or two choices for getting high-speed Internet* access and that’s unlikely to change. Furthermore, Internet access is often bundled with other services making it challenging to switch ISPs. It is this lack of consumer choice that leads to the need for strong net neutrality.
Netflix believes strong net neutrality is critical, but in the near term we will in cases pay the toll to the powerful ISPs to protect our consumer experience. When we do so, we don’t pay for priority access against competitors, just for interconnection. A few weeks ago, we agreed to pay Comcast and our members are now getting a good experience again. Comcast has been an industry leader in supporting weak net neutrality, and we hope they’ll support strong net neutrality as well.
ISPs sometimes point to data showing that Netflix members account for about 30% of peak residential Internet traffic, so the ISPs want us to share in their costs. But they don't also offer for Netflix or similar services to share in the ISPs revenue, so cost-sharing makes no sense. When an ISP sells a consumer a 10 or 50 megabits-per-second Internet package, the consumer should get that rate, no matter where the data is coming from.
Some ISPs say that Netflix is unilaterally "dumping as much volume" (Verizon CFO
) as it wants onto their networks. Netflix isn't "dumping" data; it's satisfying requests made by ISP customers who pay a lot of money for high speed Internet. Netflix doesn't send data unless members request a movie or TV show.
Interestingly, there is one special case where no-fee interconnection is embraced by the big ISPs -- when they are connecting among themselves. They argue this is because roughly the same amount of data comes and goes between their networks. But when we ask them if we too would qualify for no-fee interconnect if we changed our service to upload as much data as we download** -- thus filling their upstream networks and nearly doubling our total traffic -- there is an uncomfortable silence. That's because the ISP argument isn't sensible. Big ISPs aren't paying money to services like online backup that generate more upstream than downstream traffic. Data direction, in other words, has nothing to do with costs.
ISPs around the world are investing in high-speed Internet and most already practice strong net neutrality. With strong net neutrality, new services requiring high-speed Internet can emerge and become popular, spurring even more demand for the lucrative high-speed packages ISPs offer. With strong net neutrality, everyone avoids the kind of brinkmanship over blackouts that plague the cable industry and harms consumers. As the Wall Street Journal chart shows, we're already getting to the brownout stage. Consumers deserve better.
Some big ISPs are extracting a toll because they can -- they effectively control access to millions of consumers and are willing to sacrifice the interests of their own customers to press Netflix and others to pay. Though they have the scale and power to do this, they should realize it is in their long term interest to back strong net neutrality. While in the short term Netflix will in cases reluctantly pay large ISPs to ensure a high quality member experience, we will continue to fight for the Internet the world needs and deserves.
Reed *Defined as 10 Mbits/sec -- sufficient for a good Skype video, an MLB.tv live game or high quality Netflix streaming. DSL and mobile do not generally offer these speeds. **in other words, moving to peer-to-peer content delivery